Portfolio of Joe Garite II

Brooklyn Web Designer / Developer

Posts Tagged ‘ tip of the day ’

Tip Of The Day: Comparison Tools Help Reduce Returns

March 9, 2010 • E-Commerce, Tips & Tricks • Comments

“If your products are technical with many features or detailed specifications, make sure your ecommerce software has a comparison tool that allows shoppers to view detailed feature breakdown for a number of products side by side for easy comparison. This improves usability and can reduce returns.”

Kate Holroyd, Marketing Manager, Tiger Commerce

Popularity: unranked [?]

Tip Of The Day: Request Product Reviews After Purchases

March 5, 2010 • E-Commerce, Tips & Tricks • Comments

“Send a follow-up email three weeks after a purchase to request a product review, and make your email purely a solicitation, versus a sales pitch. A follow-up email is a great way to generate reviews that can inform other customers and also lead them through the purchase process.”

Pehr Luedtke, CEO, PowerReviews

Popularity: unranked [?]

Tip Of The Day: Use Web Design to Lead the Eye to “Buy” Button

March 4, 2010 • E-Commerce, Tips & Tricks, Website Design • Comments

“Want people to click that ‘Buy’ button? Design your web pages to lead the eye to it. Take advantage of the fact that people read from left to right. Use arrows to point, and color your order button to stand out.”

Mason Wiley, Senior Vice President of Marketing, hydra

Popularity: unranked [?]